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National Basketball Players Association, Members Homepage
As a huge fan of hip hop music & culture, I was thrilled when the staff at the NBPA wanted the design to be
"like a hip hop video". They wanted a look and feel of bling-bling mixed with a basketball
video game. They also wanted all the funtionality they could get and then some. As bunch of lawyers I think
they were a bit afraid of coming off as boring. We pushed the edge in this design and it was welll recived by the NBA
players and the NBPA staff.
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